Social media platforms for business can be a maze of twists and turns. They can also be a virtual mecca of attraction, leads and sales for your business. It takes work. A strategy and a planned approach for content. To help us understand what a strategy for Linkedin looks like with Madi Harker. Madi and her business partner Jules own and operate The Small Social Company is a small business, passionate about supporting small businesses and start ups with social media strategies. With over a decade of experience working for various Toronto agencies, partners Madi and Jules offer a wide range of digital services to help your business grow.