Meet the makers of Eco-Max
A short history of Prism Care Corporation, 2019’s Small Business of the Year. Two decades ago, the commercial cleaning landscape was on the cusp of change. Expectations for what defined a safe and effective cleaning experience were beginning to evolve. Green cleaning...
Top 5 Deductions for Small Businesses
Author: Ali Raza Jaffer, CPA, CGA, MBA, BComm, Chartered Professional Accountant Taking the leap in becoming an entrepreneur is one of the most impactful changes one goes through as they evolve in striving towards their goals. As the small business sector in Canada...
Late-Live “Love” and Testamentary Distributions
By Dorothy Hagel Clarence is an unmarried, elderly gentleman. His will provides that the bulk of his estate is to go to Sandra, a young friend, while his relatives receive relatively small bequests. After Clarence’s death, his relatives are stunned to discover the...
How To Stand Out Like The World’s Biggest Brands (Part 1)
By Echo Wang Talented entrepreneurs trying to break into their respective industries often find themselves overshadowed by powerful front-runners. Yet these dominant brands once started out as small companies, too. That’s why even the biggest brands still have plenty...
Ontario launches SMART Green Program for manufacturers
By Teri Kirk Ontario has launched a new $25M program to help SMEs in the manufacturing sector to reduce greenhouse gas (GHG) emissions and become more energy efficient. The SMART Green Program is a partnership between the government of Ontario and Canadian...
5 Steps to Develop an Online Content Marketing Strategy
By Ben Molfetta With online marketing, content is king! Fresh, relevant, and compelling content is central to all online marketing activities. To be successful online, businesses must commit to becoming content developing organizations. As more consumers and...
First Things First: Fit, then Engagement, then Results
The Gallup Organization inadvertently kicked off a consulting Gold Rush back in the mid-1990’s when they set out to better understand what exactly it was that ‘Great Managers’ do differently than their peers. The research and their landmark findings are well...
Machine Learning and Artificial Intelligence: The dawning of a new paradigm in business
By Jan van der Hoop The odds are that Amazon knows more about your Significant Other’s preferences than you do. That doesn’t make you inattentive, regardless what he or she might say; it makes you human. Algorithms and machine learning (where computers observe your...
5 Inbound Link Sources to Improve Your Website Rankings
By Ben Molfetta As discussed in a previous blog, your ranking on search engines (like Google) is based more on “off-page” attributes than “on-page”. Off-page SEO is about gaining credible links from external sources pointing to your website. Good inbound links (or,...
Estate Matters for Common-Law Couples in Ontario
Dorothy Hagel A common misconception surrounding estate issues is the belief that common-law couples have the same rights to inherit as couples who are legally married. Common-law couples are those couples have been living together in a conjugal relationship but are...
Three common mistakes: What’s it like to be your employee?
By Jan van der Hoop We spend a lot of time answering questions from business leaders about how to hire the very best people for their business. Everybody wants the very best talent money can buy (in a perfect world they would be both talented and low-maintenance), and...
10 ways your small business can tap into government funding
By Teri Kirk Government grants and tax credits are a great source of funding for small businesses. Unlike equity investments, grants mean you do not have to give up ownership in your business to attract this money. However, many small businesses are overwhelmed by...
Online Marketing Building Blocks
By Ben Molfetta Hopefully by now you have made a commitment to online marketing. If you have, it is imperative to put the appropriate mechanisms and processes in place to ensure your online activities have a direct impact on revenue growth. To achieve this type...
The easy route to blowing the doors off your sales plan
By Jan van der Hoop If you ran a business with an 80% defect rate in a core product, what would you do? Truth is, that’s likely the defect rate in your company’s hiring decisions. If your organization is normal, your hit rate – unqualified success for both the...
How to Operationalize Your Online Content Strategy
By Ben Molfetta Online marketing is all about content. You must be a content publishing organization to be successful online; the first commitment you need to make as you embark on your online journey is to consistently produce and distribute current, value-based...
What Makes a Will Valid?
By Dorothy Hagel A common question estate lawyers hear is “Do I really need a will?” The answer is yes. Wills are subject to certain formal requirements prescribed by law and unless these requirements are met, the document is not a valid will. Below is a...
Hidden Talent: The ROI of harnessing Diff-abilities
By Jan van der Hoop It’s funny how work can take you in some unexpected directions, if you’re open to it. Last summer, I reached out to Joe Dale, the Executive Director of the Ontario Disabilities Employment Network. We’d originally been introduced years previously,...
Government support for business reaches new heights
By Teri Kirk Government incentives paid to the top 500 business recipients in Canada are on the rise, according to the 2016 Funding Portal Top 500 index released earlier this month. The annual index identifies the 500 largest award recipients in Canada under federal...